GIF Design

I created some business cards for the show, and to tie in with that, I also want to potentially have a display screen to add interest to my exhibition at the end of year show. I followed some tutorials on how to use timeline in photoshop, to create a flowing glowing effect, adjusting the hue of different layers and adding “tweens” to add motion. Although the image belowmay appear grainy, the screen should display the image seemlessly.Screenshot 2017-05-12 12.45.37.png

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Further Development of Front Cover

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After finishing my first front cover design, I looked at it and picked it apart using pmi, identifying what worked well in the design and what I could do to improve it.

Overall I was quite happy with the design, however I thought it looked quite flat and the signifiers might not portray the subculture in the right light. With this in mind, I had a think about what being a mod was all about. I identified that moral panic between mods and rockers was something that was quite prominent in mod subculture.  I went back to the drawing board and looked at how I could get the sense of panic in the design, whilst retaining the signifiers arranged in a different way.

I took the black daisy out as I think this flat shape makes the design look 2 dimensional and lacking depth. To add depth, I sourced an image of an article from the 60’s showing medias portrayal of both the mods and rockers to the public. I felt this gave that busy, hectic, panic feeling to the reader, whilst still relating to the brief and the style of Creative Review.

I also extruded the Lambretta logo at a 45 degree angle, bleeding off the page and adding depth to the design. I wanted to make the bikes look like they were coming out of the extruded Lambretta logo, showing almost like a transporter effect from past to present, signifying a revival amongst mods.

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Design Process – Extrude & Bevel Front Cover Illustration

I thought my design looked very flat and needed depth. I wanted to find a way to create some sort of shadow in to imply shadow. To do this I made a very simple illustration of 3 circles coloured red white and blue, and reducing them in scale. This then gave me the desired Lambretta logo, however it looked very flat, and a lot like the images I had researched online. To give it a more modern and contemporary feel, I used the extrude & bevel tool in illustrators effects window.

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Mary Quant Logo – Illustrator

I wanted to have a go at recreating the iconic Mary Quant logo in Illustrator from scratch.

I first of all created a 5 sided polygon onto the canvas.

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Then in the effects window I selected pucker and bloat, to get the desired daisy shape.

Screen Shot 2015-11-29 at 11.03.53I flattened the transparency, making the daisy into anchor points instead of a shape.

Screen Shot 2015-11-29 at 11.04.17After colouring the shape black, I simply found the middle of the daisy and with alt + shift I was able to add the circle in the center.

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Illustration Styles

As the brief says to produce an illustration on the front cover of Creative Review, I decided to take a look at different styles of illustration. I found this useful to draw inspiration from as i’m not the most confident artist.

Line Art

I first looked at line art. Although very effective, they were all sketched and incredibly detailed, and I don’t think I have the ability to recreate.

Below shows a very rough but effective illustration of two smartly dressed people, maybe off to an awards ceremony. The sketch is very simply, with just outlines and rough lines. The eye is drawn to the center of the illustration, where the only used image can be found. This adds contrast in colour and texture to the design.

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Another artistic illustration I looked at can be seen below. The exaggerated contrast between thick and thin silhouettes. The use of thin lines to make a composite of different characters is effective and gives it a comic feel to it.  Screen Shot 2015-11-26 at 15.41.54

Below shows a been that has been sketched. The small directional lines give the wasp texture and weight, as if it could be physically touched. Although the final result is very eye catching and aesthetically pleasing, I think for my project this would be a bit difficult to replicate.Screen Shot 2015-11-26 at 15.42.14

Pop Art

I really like the contrast in colours in the illustration. The artist has used a simple silhouette, and used contrasting and abnormal colours, making it interesting to the audience and it goes against what the audience perceives.

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Similar to the first illustration, this design shows a male with patterns all over the piece. The contrast in colours used on the males face and top in relation to the dark red used on for the skin and the background. The brush strokes also add texture and depth to the illustration.

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I really like this design. It combines sections of block colour and white to create a strong contrast. The background is also yellow, contrasting well with the blue. around the males waist are silhouettes that are clipped to the back ground, creating a focal point for the audiences eye to be drawn to.

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Storyboarding

I really like this style of illustration. Its commonly used in the initial stages of design for films and

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