I used a really good tool today in my bid to improve my knowledge of kerning. I went onto a website called http://type.method.ac/. It was helpful to see what bad kerning can do to the appearance of a typeface. This is particularly important when thinking about my typographic poster. The intended audience are professional typographers and typographic enthusiasts, and they will no doubt notice if individual characters aren’t spaced properly within a word. It just looks wrong. The readability of the words is very important make the design look correct and maximise the impact.
The image below shows an example of bad kerning. You can clearly see that the “T” and the “e” aren’t spaced in accordance to the rest of the word, making the readability more difficult. Also the spacing between the “n” and “t” in rental also looks wrong.
To rectify the problem, I simply go to the character palate, and manually adjust the kerning until the spacing between the characters is equal, making it easier to scan and read quickly.